The New Mom Expo focuses on expectant moms and moms of young children (ages 0-5 years old). Parents spend over $20,000 during the first year of a child's life. Every year moms spend $1.7 trillion. Consider these facts:

• 90% of mothers use the same products at home and the office
• 5 million moms own their own business
• 88% of mothers refer to themselves as household CFO
• For the first time in history, four generations of mothers comprise the Mom Market

Orange County is in the middle of Southern California, with a market of nearly 20 million and easily accessible within a convenient driving radius.